Sally Espinosa – The Shelf, a Data-First Influencer Marketing Company https://www.theshelf.com We're a creative + strategy influencer marketing company running 🦄 campaigns. All the verticals. All the platforms. Mon, 24 Jun 2024 19:05:24 +0000 en-US hourly 1 https://wordpress.org/?v=5.8.2 https://www.theshelf.com/wp-content/uploads/2021/08/cropped-the-Shelf-logo-orange-32x32.png Sally Espinosa – The Shelf, a Data-First Influencer Marketing Company https://www.theshelf.com 32 32 Our Top 5 Mother’s Day Instagram Marketing Strategies https://www.theshelf.com/the-blog/mothers-day-instagram-marketing-strategies/ https://www.theshelf.com/the-blog/mothers-day-instagram-marketing-strategies/#respond Thu, 11 Apr 2024 04:00:00 +0000 https://www.theshelf.com/?p=20396 It’s that time of year again. Mom’s time. Mother’s Day is right around the corner. And we’re thinking about special gifts for all the moms in our life. Be it our own moms, our daughters, friends who are moms, our mothers-in-law, or daughters-in-law. If you start to go down the list, it quickly adds up.…

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]]> https://www.theshelf.com/the-blog/mothers-day-instagram-marketing-strategies/feed/ 0 Why You Shouldn’t Skimp on Easter Marketing in 2024 https://www.theshelf.com/the-blog/easter-marketing-strategy/ https://www.theshelf.com/the-blog/easter-marketing-strategy/#respond Tue, 05 Mar 2024 05:00:00 +0000 https://www.theshelf.com/?p=20125 What do you think of when Easter comes to mind? Bunnies, egg hunts, candy, and Easter marketing strategy? That sounds about right.  Easter has gone from a primarily religious holiday to a huge, booming celebrate-at-any-age celebration. It raked in an estimated $24 billion in total spending in 2023. Nowadays, Easter is less about religious affiliation…

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]]> https://www.theshelf.com/the-blog/easter-marketing-strategy/feed/ 0 10 Discord Stats to Know if You’re on the Fence About Discord Influencer Marketing https://www.theshelf.com/the-blog/discord-stats/ https://www.theshelf.com/the-blog/discord-stats/#respond Thu, 08 Feb 2024 14:00:00 +0000 https://www.theshelf.com/?p=20089 New to the world of Discord? We’ve got the Discord stats to answer all your burning questions. Read on to discover if Discord influencer marketing is right for your brand. Discord has been around since 2015. Back then, it was mainly used by gamers as a way to chat with other players in the same…

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]]> https://www.theshelf.com/the-blog/discord-stats/feed/ 0 Influencer Tiers: Who Are the 5 Different Types of Influencers? https://www.theshelf.com/the-blog/influencer-tiers/ https://www.theshelf.com/the-blog/influencer-tiers/#respond Mon, 02 Nov 2020 18:40:00 +0000 http://34.239.214.20/?p=1198 Ever wonder if your favorite influencer is considered a micro-influencer or macro-influencer? What about nano, mid-tier or mega influencers? Didn’t know those last three existed? Yeah, neither did I. Ok, I’m lying. I did know. But that’s why I’m writing this for you! You’ll thank me later. Anyways, with the ever-changing landscape of influencer marketing,…

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]]> https://www.theshelf.com/the-blog/influencer-tiers/feed/ 0 We’re Honoring Fathers! And Here Are 10 Binge-Worthy Dads To Follow On Instagram https://www.theshelf.com/blogger-roundups/binge-worthy-instagram-dads/ https://www.theshelf.com/blogger-roundups/binge-worthy-instagram-dads/#respond Thu, 18 Jun 2020 08:16:00 +0000 http://34.239.214.20/?p=3549 It’s time to celebrate fathers! This year, dad are going to luck out by having Father’s Day fall within days (or maybe even hours) of Amazon’s Big Style Sale (gift cards for everyone!). There isn’t a roundup long enough to mention all the cool dads out there, but we pulled together a handful of dads…

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]]> https://www.theshelf.com/blogger-roundups/binge-worthy-instagram-dads/feed/ 0 10 OF THE MOST BINGE-WORTHY MOMS ON INSTAGRAM https://www.theshelf.com/blogger-roundups/most-binge-worthy-moms-on-instagram/ https://www.theshelf.com/blogger-roundups/most-binge-worthy-moms-on-instagram/#respond Fri, 01 May 2020 02:23:00 +0000 http://34.239.214.20/?p=10487 We’re honoring moms all month long! This month, in lieu of our regular Mother’s Day marketing strategies, we decided to honor mothers, who are wearing even more hats than usual right now. For most of us, we’re wearing a couple of different hats at the same time. We’ve mapped out a few ways to recognize…

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]]> https://www.theshelf.com/blogger-roundups/most-binge-worthy-moms-on-instagram/feed/ 0 Working from Home? Here’s Our Stress-Free Guide to Working Remotely https://www.theshelf.com/social-action/guide-to-working-remotely/ https://www.theshelf.com/social-action/guide-to-working-remotely/#respond Wed, 18 Mar 2020 03:48:00 +0000 http://34.239.214.20/?p=958 A Real Game Plan for Working from Home (from a team who does it everyday) As we do our best to minimize the spread of COVID-19 by self-isolating and working from home, I think a growing number of us are finding out that it takes some legitimate planning and forethought to work from home and…

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